Skip to content

Jordan Reed is Car Check’s Product Manager. His articles explain vehicle searches, report details and the next steps after a check.

Jordan connects the product experience with the guidance around it, making report explanations, account help and product information easier to follow.

Product guidance should answer the question that comes up at each step. A clear status, a well placed explanation and an understandable next action help people move through the experience with fewer unanswered questions.

Credentials
  • Product Manager
  • Product planning
  • Search and report workflows
  • Customer research
  • Feature prioritisation
Achievements
  • Mapped the buyer journey
  • Clarified result states
  • Prioritised customer feedback
  • Simplified report navigation
  • Refined product requirements

Jordan Reed

Product Manager

Product guidance

Make the journey from a first vehicle search to reading a report easy to follow, with clear explanations and useful actions at each step.

Result meanings

Connect each report status with a plain explanation of the finding, its context and the next question a reader may need to ask.

Plain language

Explain unfamiliar terms in everyday language, giving readers enough context to understand the record and choose a useful next step.

Account access

Make signing in, opening saved reports and managing access easy to follow, with clear guidance for readers who need help.

Reader feedback

Listen to feedback about unclear wording or missing context, then use those questions to make the guidance more helpful to readers.

Next steps

Help readers turn a report finding into a next step, from checking a document to asking the seller for details or seeking advice.

Accessible experiences

Make important information easy to find and use across screens and input methods, with readable content and clear ways to navigate.

Support questions

Use reader questions to improve product guidance, connecting each concern with a clear explanation and a practical next step.